The Magician

With their mastery in thinking deeply and outside the box, Magician brands promise miracles and know how to make dreams come true.

Brand Values

Transformational, Charisma, Imaginative, Idealistic, Insightful

Your voice & vibes are thought provoking, ethereal, charismatic, experiential, transformational, shapeshifting, inspiring, magical.

Your Personal Brand Promise:

To share uncommon knowledge

Goals & Strategies:

The Magician's goal is to make dreams come true and their strategy to achieve it is to share a compelling vision of what is possible.

Brand Weaknesses:

Magician’s can be perceived as too off the wall or eccentric, but if the brand strategy focuses on evocative marketing infused with enigma, then this archetype can be quite effective.

The Magician fears Repetition, Boring, Stagnation, Doubt, Ignorance

Magician Characters

Do you recognise yourself in any of these?

Brand Visuals




Fonts should be fun and flowing, maybe even some cursive.

Examples of headline fonts:

Image Choices

Kaye Putnam has put together this Pinterest mood board as an inspiration: