The Creator brand archetypes makes its own trends. Brimming with excitement, the Creators are passionate about self-expression and imagination.
Innovation, Originality, Expression, Vision, Individualism
Your voice & vibes are descriptive, insightful, inventive, unconventional, metaphoric, imaginative.
Your Personal Brand Promise:
To be original
Goals & Strategies:
The Creator's goal is to create and innovate and their strategy to achieve it is to develop and refine artistic expression.
Creators can be seen as aloof, out of touch or unrefined, more interested in what they want to create than what the market needs.
The Creator fears Stagnation, Duplication, Familiarity, Disillusion, Indifference
Do you recognise yourself in any of these?
- Lisa Kudrow as Phoebe in Friends
- Sarah Jessica Parker as Carrie Bradshaw in Sex and the City
- Ewan McGregor as Christian in Moulin Rouge
- The whole of Glee
Fonts should be inspiring, beautiful, and italics.
Examples of headline fonts:
Kaye Putnam has put together this Pinterest mood board as an inspiration: